Nearly 1 in 2 Americans (133 million)[i], almost 1 out of every 2 adults, live with such chronic conditions and illnesses as arthritis, Lyme disease, lupus, and more. With statistics like these, you are coaching the chronically ill, whether you realize it or not. To meet the needs of your clients, it’s important to understand [...]
Mastering the International Coach Federation’s (ICF) core competencies is critical for coaches, enabling them to maximize the client’s personal and professional potential while ensuring the standard for professional-grade coaching remains high. Key to your success is assimilating core competency 11, Managing Progress and Accountability. ICF defines Managing Progress and Accountability as the “ability to hold [...]
Marketing without a plan is common. And a recipe for disaster. It's like my trip to the grocery store last night after work. No list; I just knew I needed to pick up something for dinner. I wandered the aisles aimlessly, backtracked several times, spent over $100, and still did not have anything to cook [...]
In his popular book, The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It, Michael E. Gerber writes, “Everybody who goes into business is actually three-people-in-one: The Entrepreneur, The Manager, and the Technician. The Entrepreneur is the dreamer, the visionary, the creative, Gerber says. She lives in a world of [...]
Periodical self-assessment is important for coaches. And what better time to gauge your growth over the past year and set new goals for the year ahead than now. To help guide the process, I've created a simple assessment, based loosely on the wheel of life. Consider taking a half-day retreat and prayerfully answer the questions [...]
ChristianLifeCoaching.com, the Professional Christian Coaching Institute, and its faculty and staff wish you a Merry Christmas. May your holidays be marked by His presence and filled with His love. For to us a child is born, to us a son is given, and the government will be on his shoulders. And he will be called [...]
“I don’t want to know all that computer junk — I just want to coach!” The words came out half-laughing half-crying recently from a coach I am mentoring. I hear them frequently and, as an acknowledged technophobe, I completely relate to their sentiment! However, we live in the early 21st Century and that means we [...]
In the December 2013 issue of Inc. Magazine, Jason Fried, the co-founder and president of 37signals.com, shared a surprising decision in his article, “Marketing Without Marketing.” Rather than trying to snag new customers with his marketing dollars, he decided to focus instead on his existing customers. When Fried first began wondering what his business would [...]
Michael Pfau, MEd, PCC, CPCC is the founder and President of Crossways Life Coaching. Michael launched his international coaching business in 2002 after serving 16 years as an assistant pastor of a church he co-founded in Philadelphia. He specializes in retirement coaching, career coaching, and life coaching. This interview is part of a continuing series, [...]
“Marketing is hard… and boring… and complicated… and it takes foreeeeeever to work. All I really want to do is coach. Why do I have to market?” Admit it. You’ve had those thoughts. We’ve all had those thoughts. Because they’re true. Nevertheless, if you want to attract new clients and build your coaching business, you [...]